Understanding the competitive landscape for your customer or prospect is critical. 

Many of their investment decisions and strategic priorities will be influenced by the actions their competitors take and how strongly those competitors are performing.

To see your chosen company's competitor group on Databook:

Competitors are shown ranked by their Databook Score, with insights into Management Intent, Investor Sentiment, Financial Case for Change and Budget Timing at each competitor.

You can find out more about how we create competitor groups on Databook here.

Please see also how to benchmark your account's financial performance versus its competitors.