Understanding the competitive landscape for your customer or prospect is critical.
Many of their investment decisions and strategic priorities will be influenced by the actions their competitors take and how strongly those competitors are performing.
To see your chosen company's competitor group on Databook:
- Search for your company
- On the Overview page, check out the Competitors panel
Competitors are shown in this panel ranked by their financial performance.
To understand more about how your account or prospect is performing relative to its rivals, we recommend this article.
You can find out more about how we create competitor groups on Databook here.